Hockey Fans in Training (Hockey FIT): Improving Men’s Health through the Power of Sport
In partnership with local hockey teams and YMCA branches, researchers at Western University are looking to improve the health of adult male hockey fans through a 12 week, off-ice, exercise and healthy lifestyle program. Hockey Fans In Training (Hockey FIT) is run by certified coaches, helping sports fans make sustainable lifestyle changes to improve their health.
- 16 distinct major junior hockey teams & YMCA branches in Ontario part of Hockey FIT program (18 sites total)
- 23 CHL management and other CHL personnel involved in signing on with Hockey FIT & coordination of site logistics
- 34 YMCA management and other YMCA personnel involved
- 57 YMCA staff trained and certified as Hockey FIT coaches
- 276 users visited our website and 777 viewed our page in the last 30 days
- +800 interested men & +500 enrolled in Hockey FIT study
- 8K impressions across our social media platforms in the last 30 days (Twitter, Facebook, & Instagram)
- WHL and QMJHL to begin Q1 2020 to enroll remaining sites and participants
Testimonials:
“Sad to see the program winding down but it was very beneficial and I will be joining the YMCA with the money I am not spending anymore on junk food!” – Program Participant
“The most satisfying feeling in the world is when you put on your pants and they’re falling down a little bit” – Program Participant
“My family were super supportive of Hockey FIT and we would do stuff as a family. We might go for a bike ride or we go for a walk to the park, it actually got us all active” - Program Participant
