How to avoid having your Qualtrics survey email detected as spam

It is important to ensure your email is formatted properly to avoid it being mistaken for a phishing attempt.  The “compose email” feature in Qualtrics uses a noreply email address and includes several links in the body of the message.  Below are four tips to help you format your email to minimize the chances it is detected as spam:

  • Add a message informing recipients they should not reply to the email (e.g. Please do not reply to this message.  This email is an automated notification, which is unable to receive replies. We’re happy to help you with any questions or concerns you may have. Please contact us at [insert your email or phone number here].
  • Add a clear message describing the purpose of the survey
  • Always add your signature to emails you send from Qualtrics
  • Ensure all text in the email is in the same font face

Following these four tips will help your recipients realize the email they have received is legitimate.