Branding
Logo files are available below. For full details on how to properly use Schulich Medicine & Dentistry's logo and brand elements, please download a copy of the brand guidelines (PDF).
The Schulich School of Medicine & Dentistry logo has been created specifically for our use and approved by the Dean and Western’s Vice President (External). Developing logos for your own department, unit or program is not permitted.
Links are also available for ordering stationery and other templates such as PowerPoint and signage.
Introduction
In March 2004 Seymour Schulich donated $26 million to support scholarships in Medicine, Dentistry and Graduate Studies. In recognition of this landmark gift, the Faculty of Medicine & Dentistry was renamed in Mr. Schulich's honour.
With the naming of the Schulich School of Medicine & Dentistry, a new logo was created and a new brand strategy developed. Guidelines for both the graphic elements and key messages of the brand are available on this Web site.
A consistent and professional approach to using these guidelines is crucial to building a recognizable brand for the School.
Should you have any questions or need assistance, please contact the Communications Office at 519-661-2111 ext. 86030.
Our name
The official corporate name of our organization is "Schulich School of Medicine & Dentistry." An acceptable short-form, on second reference or informally is "Schulich Medicine & Dentistry."
It is acceptable to use "Schulich Medicine" or "Schulich Dentistry" as short-forms verbally or in text when referring to the MD or DDS programs, but it is not appropriate to identify a separate "Schulich School of Medicine" or "School of Dentistry."
The Faculty of Medicine & Dentistry is no longer used either in formal or informal communications.
Logo Files
Both horizontal and vertical versions of the Schulich Medicine & Dentistry ‘S’ logo and the Western Crest logo are available for download.
The Schulich School of Medicine & Dentistry is a “co-brand” with Western, meaning the Western Crest logo must appear in conjunction with the Schulich Medicine & Dentistry ‘S’ logo. Wherever possible, priority and prominence should be given to the Schulich "S" logo.
For further assistance please contact:
Jasmin Neil, Communications Coordinator at ext. 86030 or jasmin.neil@schulich.uwo.ca.
Western University and Schulich Medicine & Dentistry logos
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File Naming Guide
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Colour Specification
CMYK |
Colour process separation |
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SPOT |
Spot colour logo |
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RBG |
Red Green Blue colour separation |
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BLK |
single colour black |
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REV |
reverse logo (white) |
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File Type
EPS |
Encapsulated Postscript (print) |
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TIF |
Tagged Image File (print) |
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PNG |
Portable Network Graphic (Web) |
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GIF |
Graphics Interchange Format (Web) |
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JPG |
Joint Photographic Experts Group (Web) |
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